Internet Marketing Club
Top 3 Online Marketing Myths Uncovered
There have been so many innovations in internet marketing since the early beginning not really so long ago. However, the Internet marketing world is ridden with myths that keep cropping up every now and then. While the more experienced marketers are less immune to these urban legends; it’s the less experienced who can destroy their business if they get caught up in them. We want you to have the best chance of success, so to that end we will discuss 3 internet marketing myths to avoid. Regardless of whether you would like to target a niche such as article marketing secrets or virtually any other specialized niche, it’s important that you remember the following tips.
This myth has been around since the net began: Like that baseball movie – if you just build a terrific (and large enough) website, then they will come. Completely untrue. Totally untrue, yet it’s still around, and we know that because we still read comments around the net, in forums, that reflect that type of belief. Before you ever finish that website you’re working on, hopefully you already have some kind of plan or idea in mind about generating traffic to it. If the world doesn’t know that your site exists then there’s no way you’ll be seeing sales from it. If you want to get high search engine rankings, then fine; you’ll need to get your site indexed and build backlinks to it – plus SEO your site.
There are thousands of ads offering free and paid for registration for the untold numbers of smaller search engines. We’re not positive, but there could be somewhere close to a thousand search engines that range in all sizes and audience markets. Still though, no matter what Google still gets the lions share of search traffic. You’re in business, so you need to view your activities in terms of your potential ROI, then in that case it’s just not worth it to fool with the smaller engines. But by all means, test it out if you want, just be sure you understand what the deal is going into it. View these lesser engines as an investment decision, and then decide if it’s worth your time. If you concentrate your efforts on Bing, Yahoo, and Google, then you will be doing well enough to capture some of that traffic. Regardless of whether you want to target a specific niche market like social network marketing or virtually any other specialized niche, it’s essential that you remember the following tips.
There are those who will tell you that PPC traffic is the simplest and easiest method to get traffic. PPC can be very hard if you don’t know what you’re doing; and if you want to know what you’re doing you’re going to have to invest in your knowledge. There are a lot of components that go into successful PPC, and for the beginner marketer; they rarely have enough knowledge to accomplish that. Once you’ve made enough money to take the risk, you can go ahead and experiment. But we do strongly recommend you learn about it and go slowly until you have some experience. We come in contact with a lot of people, and many of them are so misinformed and believe internet marketing myths such as what we’ve talked about, today. It’s always a good idea to try to verify everything you read and hear about when it comes to internet marketing.
Jason Broadwater presenting on web marketing at City Club in Old Town Rock Hill SC
